Newspaper Billboard.

Newspaper Billboard 

This is a newspaper poster to advertise the star newspaper, they have included the slogan that they put on the top of the newspaper in black bold writing. The image they have included is one of their own newspapers folded up in a paper aeroplane which relates to one of their cover lines ' support the RAF Oxford Air Show'. 

Underneath the image they have included a sentence of what they included in their newspaper and the reason to buy the Star.  Then they have got an image of their newspaper folded at the bottom so the reader can recognise the newspaper. They have used an silver background that washes out into a white background.    

The Press is a local newspaper which has done a poster to advertise and raise awareness of the newspaper. At the top of the poster they have included the masthead that they use on their newspaper. They have also included the logo in the same position as they have in the newspaper. They have got a large image of candles which people associate with special occasions. They used this image because they are advertising the success of the press of being published for 150 years. In the background they have used a large image of a newspaper story and lightened the image were the candles are present.  

At the very bottom they have included a joke and the companies name who comes up with these jokes that they have to produce a difficult joke on page 4 in each newspaper they produce. 

They have also used an image of the printed copy of the newspaper to make the reader aware of what they are trying to advertise.     

The metro is a local newspaper that have created a poster to advertise there product against competitors.  The poster has an image that covers the whole background of a man in a suit that would be associated with business. In the image the business man is holding an purple book that appears to be an book that somebody of high intelligence would use on a regular bases. In side of the book they have slipped a folded up copy of their newspaper to suggest that these type of individuals are who them aim their newspaper at. 

In the bottom right conner they have placed the website of the newspaper so individuals can learn more about the newspaper by going on to the website and they are displaying the companies use technological convergence. 

The main text on the poster is the slogan 'Your dirty little secret....' which is included on each issue of the metro. For this slogan they have used the same type of font they use for their newspaper masthead this could be because that font is known by local people as the metro's font therefore when they see that font they know it is the metro.

Lastly they have placed their masthead 'metro' at the bottom left hand coroner in the same formate it would be displayed on the newspaper this is so people are aware of the brand that is advertising their newspaper.                

The i newspaper have done two individuals posters that look very similar, the main image of the poster is the masthead of the newspaper 'i' which has been placed in the centre of the poster in a very well large font. They have also included their logo of a type of bird in the same formate as it is placed on the actual newspaper, they have also positioned it in the same place around the masthead as it is on the newspaper.  This could be because they want to build up an audience that are aware of their newspaper. On the masthead they have included what they i offers individuals such as 'sport, opinion, ideas, jobs etc they have done this so people are aware of what they will receive for their money. 

At the bottom right hand side they have included their slogan of 'it's a red letter day! i is all you need' this is also included in the front of the newspaper. 

The metro have created another poster to advertise their newspaper however this time it has a more simple and informal feel towards the newspaper. They have placed a block colour of  bright blue for the background. For the cover image they have used what seems to be a cartoon newspaper being opened. They have then added a red steps which are normally founded on the side of public swimming pools. 

The way they have made the newspaper look like a swimming pool links to their main cover line of 'Dip IN' where they suggest that the metro have good content that their target audience would be able to pick up the metro and be able to read for a long time. 

The colour scheme they have used for this poster is blue, red and white which is the same colour scheme for the newspaper itself this create continuity for the customer. 

At the bottom the poster they have placed the masthead of the newspaper in the same font and colours, they have done this so the audience are aware that this advertisement is for the metro.   

The metro have created another poster to advertise their newspaper however this time they have used an image of a women eating her breakfast however instead of her eating cereal in the image she is eating the words. This shows that she is eating knowledge that she will gain through reading the metro. They have used a background of plain cream and placed the women on top, the women is dressed in a natural clothes. 

She has been positioned in a stance as if she is eating her breakfast, on the spoon they have put facts on as in she is going to digest them.

They have placed a slogan on the top left hand corner of 'news that will feed your mind'  which matches with the cover image. The slogan is suggesting that the metro contains data that you will find useful in later life and you will find your knowledge being developed each time you read it. They have done the slogan in blocked capitals which makes the statement seem that it is a fact.             

   

Food Advert

Food Advert

For this advert i researched the local   

Image for advert

Hair Image

For this advert i knew i wanted to use an image of some hair that had been styled to make it clear what the advert was about. For this a picked a women who had short hair due to the space available with out the main writing going over the image. 

I started by styling the hair to be down however my model had not had her hair dyed in while so she was revelling her brown roots. To correct this issue i put her hair up in a quiff which is the section of the front hair being back brushed then put back with a clip.

After solving this problem i then had the issue of a dark room because i made the image look very dark to get ride of this i put a artificial light over the camera when taking the image.

Then to get ride of the background by using the quick select tool and setting that as a new layer. After this i use the magic eraser tool and deleted the background.

I was left with a few bit of background therefore i used the eraser tool to get ride of these and also to neaten the image up. Then i made the background layer invisable so the white background was not there.   

    

Dance Story

Dance Story 

To create the dance story i looked at previous stories that have been in local newspapers such as the evening post about a man who has opened a skating park for children. This helped mw with the style of writing to include in this story. 

I noticed from the primary research that i have carried out that in the first paragraph they include who,what,where,when and why. This is so the reader can get a summary of the story very quickly, due to this convention i have included these factors in my first paragraph as well.     

Knife Story

Knife Story 

In my planning i wanted to place my story on the right hand side however to fill in the space on top of my main story i have placed the headline from the knife story. I came up with the headline by looking through previous newspaper headlines. I noticed that if the story had already been in the newspaper and      have a lot of media coverage are refereed to as the road were the incident occurred. Due to the i picked a road that eight letters so it would fit into the space that i made available for it. I then put the title into capital letters to show that it is an important story. Additionally i felt it help to make it clear that the title isn't matched with the image.  The only problem i could come up with was that if people had not seen the issue or any media coverage about the stabbing they would be unsure about what had happened. Therefore i decided to have a sub title that described the main parts of the story that allowed the reader to understand.            

The Main Image

Main Image 

To begin with i had to find a location that would be suitable for the image to be taken. I was unsure were football was played by individuals and therefore carried out some primary research in the hope i would discover this. I started by doing some observations of the public by walking around my local area and noting down all the locations that they were made.

* sports pitch 

* fields

* front garden 

* sports halls  

After discovering this i felt that in the location there had to be a key misc-en-scene of a football goal so the audience could clearly understand that the story is related to football.

I then had the issue of finding one of these locations with the misc-en-scene that i required. I found a football net in the AstroTurf at school but when i looked closer i discovered that it would not be suitable due to it being against a high metal fence that gave it an creepy fell.

I then discovered a football net at my local park which would have been perfect however it is green which does not fit with the normal conventions of football nets.

After a while i came across a big patch of grass that has two parks on but in the middle there was a football net. This was a good location because it was in a field which from my research i know people use to play football and it is the colour white to fit in with the traditional net. However the only issue is that the football goal did not have a net in which is not conventional.
   

I then placed the image onto photo shop and made a few adjustments. The adjustments that were made was making her skin clearer which i done by creating a new layer then used the quick selection tool and then blurring the skin. 

When placing the text on top of the image i placed the text into two columns because Megan is in the third columns. The first columns was fine however the second column went over the football. To solve this problem i texted wrapped the writing. To do this i had to create a new layer and draw a shape around the football so the text went around the football.    

In post production i found that the negative of not being able to find a net soon became a positive due to the fact that i wanted to put the writing on top of the picture because of the lack of space. This became a positive because if the writing was placed on top of the lines from the net it would become very difficult to read.